Change of Peugeot Design Directors Maintains Citroën Roots
Matthias Hossann succeeds Gilles Vidal in his new position as Design Director of Peugeot.
Peugeot’s Lion – Brand of the Future?
Care to wager on the brand PSA will choose for North America? If the effort put forth by the Peugeot Design Lab team, for the upcoming Geneva Motor Show in Switzerland is any indication, Peugeot will come out the winner. The company has produced a monumental sculpture of the famous …
Why design essence is missing at PSA Peugeot Citroën
by George Dyke….. It continues to astound me why a company like PSA Peugeot Citroën cannot embrace the essence of design that resulted in such iconic automobiles as the Traction Avant and the DS. Witness Peugeot’s latest Fractal concept to understand the fractured nature of their future aspirations. …