Will Citroën Survive in China?
With Stellantis applying cost reductions in China, it remains to be seen if Citroën will stay as a brand there.
Julian Marsh Writes to Linda Jackson
In light of Linda Jackson’s new role in Groupe PSA defining brand differentiation, Julian Marsh at Citroënet has sent a letter to her with suggestions as to how Citroën should be positioned going forward.
PSA Secures Additional $3.3 Billion in Loans to Cope with Covid-19 Pandemic
Groupe PSA has secured a further 3 billion euros ($3.3 billion) of loans to cope with the Covid-19 crisis.