Will Citroën Survive in China?
With Stellantis applying cost reductions in China, it remains to be seen if Citroën will stay as a brand there.
With Stellantis applying cost reductions in China, it remains to be seen if Citroën will stay as a brand there.
Citroën’s C1 is a casualty with PSA getting out of the A-segment business.
Groupe PSA and Fiat Chrysler Automobiles (FCA) have restructured the terms of their planned merger to conserve cash, and also stepped up the promised levels of cost cutting during the pandemic. The two companies, which are set to merge into Stellantis, the world’s fourth-largest carmaker, said in a joint statement …
In light of Linda Jackson’s new role in Groupe PSA defining brand differentiation, Julian Marsh at Citroënet has sent a letter to her with suggestions as to how Citroën should be positioned going forward.
Will Citroën survive in the new PSA and FCA merger – now to be known as STELLANTIS?
Jacques Calvet, former CEO of Peugeot Citroën from 1984 to 1997, died on April 9, 2020 at 88 years of age.
Groupe PSA CEO Carlos Tavares wants to finalize the merger with Fiat Chrysler Automobiles ASAP.
Carlos Tavares managed to take a week off from his role PSA CEO and participate in the Rallye Monte-Carlo Historique 2020.
Groupe PSA’s net profit increased but cautions that coronavirus may have an impact.
Effective immediately Vincent Cobée, currently Deputy Citroën CEO, will succeed Linda Jackson as Citroën CEO.
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