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PSA’s Riches in Europe Will Define its Global Strategy and Ultimately, the Destiny of Citroën

PSA’s Riches in Europe Will Define its Global Strategy and Ultimately, the Destiny of Citroën

Recent financial announcements by PSA indicate that the company is considerably healthier today than it was when Carlos Tavares took over as CEO at the end of 2013. At that point, it was losing 3.3 billion euros annually, but by the end of 2018 PSA was cash positive with 9.1 billion euros, about 3. ...
Could a Pick-up Truck be in PSA Peugeot Citroën’s Plan for North America?

Could a Pick-up Truck be in PSA Peugeot Citroën’s Plan for North America?

PSA Peugeot Citroën may announce a new direction, part of its six-year growth plan called "push to pass", that aims to help PSA Peugeot Citroën expand its presence in markets outside of Europe and Asia.  Speaking at the launch of the new Peugeot Expert and Citroën Jumpy vans in France, Peugeot ...
British Woman Becomes Citroën’s Chief Executive

British Woman Becomes Citroën’s Chief Executive

A British woman is the new CEO of Citroen effective June 1.   Linda Jackson, 55, head of Citroën in the UK and Ireland since 2010, takes the driver's seat at the 95-year-old company from former chief Frederic Banzet.The Warwick University graduate has more than 35 years experience in the ...

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