Citroën to Show New Concept Later This Year
Additional models will be launched as part of a plan to be “daring and shocking”.
Additional models will be launched as part of a plan to be “daring and shocking”.
Citroën has always been synonymous with creative excellence in their advertising and the “New Citroën ë-C3 100% electric, the Revolution has begun” continues that tradition — but with an ironic twist. The whimsical commercial for the ë-C3 shows a daring group of contemporary rebels crashing an ultra-lavish garden party to …
Citroën “needs to be in the main segments, not niche segments” says CEO Thierry Koskas.
Thierry Koskas has fulfilled the roles of Chief Sales & Marketing Officer and Citroën CEO but will now focus on expansion of the Citroën brand.
The Basalt SUV Coupe will join Citroën’s model range in India and South America in the second half of 2024.
Thierry Koskas will also continue in his role as Stellantis’ Chief Sales & Marketing Officer.
The whole process has been about as effective and trying to separate colours after they have been mixed into one paint.
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