PSA Peugeot Citroën Profit Rise

Things are looking up for PSA Peugeot Citroën.  The company has finally pulled out of a 6 year European market slump.  But before the champagne corks pop just yet, it was a marginal Q1 revenue increase of 1.9 % year to year.

Contrast that with rival Renault that has experienced a 80% increase in the 1st quarter.  The hopeful sign for Citroën is that Renault’s success was in good measure due to the Renault Captur, – its new entrant into the SUV market.

Renault Capture  Renault Captur

SUVs are now the fastest growing sector in Europe and with the recent launch of the C4 Cactus SUV, (See: ).

Hopefully demand will be strong for it as well.

  Citroën C4 Cactus

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