Citroën becomes “Sytroën” — for a while at least
Citroën announced today that it is joining forces with Omar Sy to promote the brand and for the duration of the campaign, Citroën becomes “Sytroën.”
Citroën announced today that it is joining forces with Omar Sy to promote the brand and for the duration of the campaign, Citroën becomes “Sytroën.”
Most likely marketing was trying to show the overall shape and not really worrying about the exact model relative to the year of introduction.
Citroën has always been synonymous with creative excellence in their advertising and the “New Citroën ë-C3 100% electric, the Revolution has begun” continues that tradition — but with an ironic twist. The whimsical commercial for the ë-C3 shows a daring group of contemporary rebels crashing an ultra-lavish garden party to …
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